Marketing can be a bit daunting for any business. If you run your own business, you may have trouble marketing it. Having a low budget and taking risks to get back the money you spend on marketing makes it a bit difficult.
Marketing can be done in different ways. Marketing methods claim to have the best returns for you based on the lowest budget.
You may be wondering if marketing is better with traditional methods such as newspaper advertising or newer methods such as email marketing and social media.
Do you have to try them all to find out which of these methods works for you?
among all types of marketing, email marketing is the most distinctive one. But what is email marketing?
Email marketing is well known because of its excellent return on investment. In this article, we take a look at email marketing and the best free email marketing softwares.
What is email marketing?
Email marketing is sending simultaneous emails to a large number of people for marketing purposes. To make it easier to use email for marketing, software has been developed to do just that.
nowadays you don't need to be an IT man or an expert to do email marketing. because there are so many softwares that help you do email marketing so easily.
appropriate software will handle all the hard parts and the only thing you'll need is a good list of emails.
Email marketing has two main uses for us:
1. We can create value for our users in the form of content.
2. We can guide the user in each stage of the customer's journey.
But why use email marketing?
Some people may not have Facebook or Twitter, but you can not find someone who does not have an email address! Email is not like other social platforms. The essence of email is the web protocol. So when you use email, you are actually using an SMTP protocol.
Every social network changes quickly, but email is the only thing that rarely changes.
You do not need to use their terms and conditions in email, like Google or Facebook, which is why using email and mailing lists has a huge impact.
In this article, we will look at 12 of the best free email marketing softwares.
Free email marketing softwares
1. GroupServer (Linux)
GroupServer is an open-source program for managing email lists. This software has several additional features. With GroupServer, you can manage multiple groups on one site, share uploaded files, create custom skins, and more.
GroupServer is based provides a great integrated interface for the web based on Linux.
You can download this program or get it from GitHub.
2. Listmonk
Another free email marketing software is Listmonk which was introduced as an email list and newsletter management system. Listmonk now has a very eye-catching user interface that can be run through your browser.
The programming language of this software is Go Programming and Vue. Listmonk has three main features:
1. Email lists
2. Messengers
3. Templating
4. Performance
5. Security and privacy
6. Media Manager
If you want to monitor your email list, use this software. You can get it from GitHub.
3. Avangemail
Avangemail is one of the excellent free email marketing softwares that has a free plan for you. they started in 2010 with web designing, then in 2014, they run the first test version of their email marketing platform. in 2018 they scale this system and released AVANG 1.7 for real marketing needs.
Avangemail is written in PHP and Go programming.
you can send an unlimited number of emails to 1200 subscribers per month.
Avangemail has many features that would benefit you, including a drag and drop editor, email API and SMTP, email marketing tool, marketing management, marketing analysis, etc.
you can try its free plan here.
4. Dada Mail
Dadamil program is self-hosted and its installation has the least dependence on email marketing. It is GPL licensed and runs on Windows, Mac, and Linux systems. Dadamil's programming language is Perl.
Dadamil has many features such as archiving, browsing, searching, uploading, SMTP, and many more. You can use these features to easily manage your email list in shortest time.
You can read their website to learn how to use Dada Mail software. This program can also be downloaded from their website or GitHub.
5. Sendinblue
6. Piler (Linux)
Another free email marketing software is Piler, which was first introduced as proprietary software for image archiving, then became open source and licensed by MIT.
Piler has all the basic features that any email application has. It has maintenance and archiving rules, has a good graphical user interface, and supports fingerprinting and digital verification.
One of the special features of Piler is that it supports several authentication methods such as AD / LDAP, SSO, IMAO, etc. There is also a demo version that you can easily try. One of the disadvantages of Piller is that it is only for Linux and does not offer binaries for Windows and Mac.
You can download it here.
7. Mailchimp
Mailchimp was one of the first major email services to have a completely free plan. Many bloggers and small businesses use this service. In addition to the free plan, Mailchimp has great email marketing tools and an online store.
With the free Mailchimp plan, you can send 10,000 emails a month to 2,000 subscribers.
Good features of Mailchimp include Drag and Drop Editor and its beautiful templates. It also gives you a page builder to build a landing page.
Mailchimp has tools for Instagram and Facebook marketing. A/B test is another great tool of this program.
If you are a small business owner, this program will almost certainly meet your marketing needs.
Millman's main focus is on list owners so they can manage their lists. Managing accounts becomes much easier with Millman. Its user interface is simple and easy and its program is based on Python.
Milman Features of Milman include support for a single account to manage all URLs, support for virtual hosting, and integration with your site.
This program runs on Windows, Mac and Linux.
9.MailerLite
Creating and managing email marketing campaigns is not easy. It’s time-consuming, difficult to measure results, and there are too many features to take advantage of for you to focus on your goals.
Email marketing is an integral component of any content strategy. But without the use of the proper tools, it can become a hefty burden that not only wastes time but also the customer's attention span that could be otherwise be spent on other marketing strategies.
With Infusionsoft, creating and managing your email marketing campaign becomes a breeze. It has all the essential
Reach more of your audience with a free newsletter and successful email marketing efforts.
Get started with one of the most powerful email marketing tools, and never worry about sending too many emails.
The free plan is ideal for those just getting started with email marketing—especially those wanting to see if it's right for their business or not.
Try MailChimp's free plan now!
10 . OpenEMM
OpenEMM is the first and only email marketing solution to offer comprehensive automation and delivery functionality, as well as a flexible message engine, to professionals within the enterprise.
It has an elegant and powerful user interface allows you to automate your email communications with smart workflow rules, empowering you to set up the perfect rules for different situations.
OpenEMM is open source, which means it is free for anyone or any organization to use. It offers enterprise-level features that are available for everyone. It's powerful yet simple with a user-friendly graphical interface.
OpenEMM is a web-based email and collaboration platform that can be used by any enterprise. It is open source and powerful yet simple with a user-friendly interface, which means it is free for anyone to use. It offers enterprise-level features that are available to all.
You're only limited by your imagination. Put OpenEMM to work today by accessing our interactive demo or request a live demo!
The OpenEMM platform is a robust enterprise management solution that has been designed to help leading organizations in the healthcare, insurance, and financial services industry manage their customer information.
One of the best things about this email marketing software is that it supports MySQL/MariaDB. This means that you can have a database on both your local machine and in the cloud at the same time.
You can also create a web service with this email marketing software for full control of your campaigns from any device or browser. This is perfect for those who may not have a lot of experience with coding, but still want to be able to control everything from their browser.
11. Mautic
Mautic is a free email marketing software which helps you to create, send, and analyze both campaign and lead nurturing emails. It's a system that is easy to use as well as has some features that are not available in other free or paid tools.
Mautic offers a free plan which includes up to 1,000 email subscribers and 100 emails per month. This is the perfect plan for small businesses with less than 10 employees or freelancers that do not need many features offered by Mautic.
The paid plans vary from $49-$999 per month depending on the number of subscribers and emails sent per month. They also offer an enterprise plan for over 10,000 subscribers which will cost upwards of $399 per month.
Some of the benefits of Mautic:
Mautic offers a free plan which includes 20 emails per month and some features are limited.
Mautic’s features allow you to send targeted emails, create drip marketing campaigns and see conversion rates for different types of content. It also includes many other features like campaign templates, templates library and templates builder.